From Employee to Advocate: How Personal Branding Drives Manufacturing Success

Personal Branding Isn’t Just Personal—It’s Business

In today’s hyper-connected digital world, your employees’ personal brands are more than just “nice to have.” They’re your company’s untapped growth engine. By leveraging platforms like LinkedIn, your team can expand your business’s reach, build trust with prospective clients, and cement your position as an industry leader.

But how do you convince your team—and leadership—that personal branding is worth the time investment?

That’s where we come in.

The NFFS Next-Gen Committee welcomes you to attend this webinar that is tailored for employees in our industry. Manufacturing marketing expert, Emily Joann Wilkins from Marketing Metal, will show you how embracing personal branding can drive company growth. You’ll leave with practical strategies to build compelling LinkedIn profiles, engage confidently online, and turn personal connections into valuable business opportunities.

Webinar Highlights:

Introduction: Why Personal Branding Matters

• Discover what personal branding really means for the manufacturing industry.
• Hear a relatable story that sets the stage for success.

The Case for Personal Branding

• Data-driven insights: Learn how personal brands amplify company impact.
• Real-world examples of businesses thriving through employee engagement.
• Tackling resistance: Overcoming hesitations from both employees and leadership.

Building Your Brand Basics

• Crafting a standout LinkedIn profile that reflects your professional edge.
• What to post: Striking the perfect balance between personal and professional.
• Mastering online networking without feeling awkward.

Connecting Personal Efforts to Company Goals

• The ripple effect: Transform personal interactions into company wins.
• Case studies of employees who’ve boosted recruitment, client acquisition, and brand recognition.
• Presenting this value to leadership with confidence.

Interactive Q&A

• Get answers to your pressing questions about LinkedIn, personal branding, and overcoming challenges.

Next Steps & Exclusive Offer

• Actionable steps to start building your personal brand right away.
• Special opportunity for deeper training in personal branding or team-wide workshops.

Why Attend?
This webinar equips foundry professionals with the tools and confidence to build their personal brands—and shows leadership why it’s a game-changer for business success.

Take the next step toward transforming your team into advocates who drive industry leadership.

Register now and unlock your company’s hidden potential.